About Helm Business & Marketing Solutions | Helping Mental Health Professionals Thrive

My Background

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Education

I hold a Master’s in Business Administration (MBA) from East Texas A&M University, where I developed a strong foundation in business strategy and marketing insights. Currently, I am pursuing a Master’s in Clinical Counseling at Amberton University, working toward becoming a Licensed Professional Counselor (LPC). This unique combination of business expertise and mental health training allows me to provide holistic, client-focused solutions that help mental health professionals grow their practices while staying true to their mission of care.

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My Experience

With a diverse and extensive background, I bring a wealth of experience in developing websites for mental health practices, creating professional video and photography content for businesses and universities, and managing operational and marketing strategies in high-pressure environments. My eclectic skill set allows me to deliver tailored solutions that meet the unique needs of my clients, helping them achieve their goals with precision and creativity.

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My Mission

My mission is to empower mental health professionals to not only survive but thrive in private practice. While pursuing my Master’s in Clinical Counseling, I realized the educational system often overlooks the practical aspects of running a business, leaving many therapists unprepared for the challenges of private practice and at risk of burnout. At Helm Business & Marketing Solutions, I aim to disrupt this broken system by providing the guidance, tools, and support mental health professionals need to build sustainable practices and focus on what they do best—helping others.

Why Choose Me?

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Creative Ideas

My branding services are designed to help your business establish a strong and memorable identity. From crafting compelling brand stories to developing visual.

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Industry Knowledge

As a future therapist myself, I deeply understand the challenges you face. Unlike other agencies, I craft branding and marketing that genuinely reflects your expertise and speaks directly to your ideal clients.

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Proven Results

My approach is grounded in real-world results. I’ve helped therapy practices like yours enhance their online presence, attract the right clients, and ultimately grow their business. With strategies tailored to your unique needs, I deliver outcomes that make a difference.

Testimonials

Working with Aaron on our brand and website redesign was a fantastic experience. His creativity, attention to detail, and understanding of our vision resulted in a stunning, user-friendly site. Aaron was responsive, met deadlines, and delivered exceptional results. I highly recommend him for any design or branding project!

Nick Grainger

CEO of Aletheia Therapy

Aaron was fantastic to work with, creating therapist "About Me" videos and a brand video for my practice website in a smooth, stress-free process. He was easy to communicate with, understood my vision, and delivered beautiful videos that perfectly captured my needs. His experience working with therapists made all the difference—I highly recommend him!

Karla Pinéda

Owner of Layers Counseling

"Absolutely great experience working with Aaron and his team. They have what it takes to deliver a finished product that exceeded my expectations. They shepherded me through the entire process and continue to support my business needs to this day."

Stephen Garlington

Owner of Therapy Associates of Parker County

"Aaron had a great way of capturing my vision, even when I wasn't super clear about what I initially wanted! He was communicative, helpful in teaching me (a novice) about the website structure, and accommodating to my tight schedule. I have received excellent feedback on the site. I will hire him again for more marketing needs!

Kaylee Criswell

Owner of Luxx Therapy

"Aaron is a GEM! He understands the mental health industry's changing marketing landscape, is up to date on what Google is doing/how the algorithms change and provides ideal marketing solutions to grow your business. I highly recommend him!"

Shanna Drury

Owner of Compassion Works Counseling

Frequently asked question

How does a professional website benefit a therapy practice?

A professional website for a therapy practice acts as a 24/7 digital storefront, significantly improving discoverability and client connection. It is designed to be mobile-friendly and SEO-optimized, showcasing your expertise, highlighting your services, and providing a seamless user experience. This helps to convert website visitors into new therapy clients.

Why is branding essential for mental health professionals?

Strong branding is crucial for mental health professionals because it helps you stand out in a competitive market and builds trust with your audience. Effective branding involves developing a consistent visual identity (e.g., logos, colors, fonts) and messaging that reflects your unique approach, values, and specialties. This makes your therapy practice more memorable and relatable to potential clients.

How can business consulting help grow my therapy practice?

Business consulting services focus on strategic growth and operational efficiency for therapy practices. This includes identifying your ideal client, streamlining marketing efforts, and implementing systems to scale your practice sustainably. The goal is to grow your practice while ensuring you maintain a focus on providing exceptional client care.

What key qualities should I look for in a digital marketing partner for my therapy practice?

When selecting a digital marketing partner for a therapy practice, look for expertise in mental health branding, SEO (Search Engine Optimization), and client-focused strategies. A strong partner, like Helm Business & Marketing Solutions, understands the unique needs of therapists and provides tailored solutions to attract ideal clients, streamline operations, and grow your practice sustainably.

How can your services specifically help increase my client count?

My services are designed to attract, engage, and convert more clients for your therapy practice. This is achieved through:
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‍SEO-optimized websites to enhance visibility.
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‍Targeted branding to resonate with your ideal audience.
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‍Strategic marketing to build trust and make it easy for potential clients to choose your services.

By enhancing your digital presence and streamlining your marketing efforts, my services create a clear path for growth and increased client referrals.

ABOUT ME